10-6-25 Jennifer Malcolm • Jennasis & Associates
In this conversation, Jim Haviland interviews Jennifer Malcolm, founder of Jennasis Associates, discussing her journey as an entrepreneur, the evolution of her business, and the challenges faced in the marketing industry. Jennifer shares insights on leadership, personal growth, and the importance of dreaming big while navigating the complexities of running a business. The conversation highlights the unique aspects of Jennasis Associates and the value of conscious leadership in today's business environment.
- Jennifer started Jennasis in 2011 as a response to personal challenges.
- The business evolved from virtual admin work to a full-service marketing agency.
- Marketing requires a balance of creativity and data-driven strategies.
- Surviving in a saturated market demands constant innovation.
- Leadership is about humility and recognizing one's strengths and weaknesses.
- Conscious leadership focuses on intentionality and self-awareness.
- The importance of creating a safe space for team expression.
- Unintended consequences can significantly impact business outcomes.
- Never stop dreaming and pursuing new opportunities.
- Support from family and mentors is crucial for success.
"Marketing is a mix of art and science."
Creators and Guests
Host
Jim Haviland
Jim Haviland has dedicated decades to pursuing the keys to healthy entrepreneurship. Having owned or led over a dozen entrepreneurial companies himself, (including both successes and a few expensive lessons learned) he is passionate about the power of helping people build a business and in making it easier to avoid the mistakes that end them. Jim gathers his insights and stories from a career that spans an unusual breadth of experiences. As an electrical engineer, he worked on NASA satellites, digital media distribution, and professional audio recording equipment resulting in patents, peer-reviewed research, and medical school curriculum technologies. As a media producer, his work has resulted in Grammys, Oscars, and Emmys. As a technology executive, he has traveled the world working with the world’s best-known brands, presenting to audiences in over 100 cities on innovation and using technology to help organizations do “more and more with less and less forever.” As a business coach, he has helped hundreds of companies and entrepreneurial executives utilize tools and disciplines to build more productive, humane, and resilient organizations. Mr. Haviland is a partner with Impact Architects, a growth advisory firm, where he helps leadership teams develop their business, establish an intentional culture and operating system, and make repeatable progress toward their loftiest goals. https://www.linkedin.com/in/jimhaviland/
